赢发彩票代理

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新媒体时代浅阅读的成因和影响
发布时间:2020-01-21

  摘    要: 阅读是人类认识世界和进行信息传递的一种社会实践活动,20世纪80年代以前,文学作品的思想深度使得读者必须进行深度阅读才能领略,对于作品沉下心来去进行学习思考,也就是俗话说不动笔墨不读书。而90年代以后大家的阅读习惯却发生了明显的变化,随着互联网技术的普及、各种新媒体的相继出现,人们开始倾向于浅尝辄止、走马观花式的阅读方式,呈现出浅化特征。

  关键词: 阅读方式; 浅阅读; 新媒体;

  一、引言

  SUIZHEXINXIJISHUDEBUDUANGEXIN,GEZHONGWANGLUOXINXIZHONGDUANDECHUXIAN,SHOUZHONGSUONENGGOUJIECHUDAODEYUEDUMEIJIEYEYUELAIYUEDUO、YUEDUZAITIRIJIANBIANXIEHUA,ZHEIXIEDOUZAIHENDACHENGDUSHANGGAIBIANLECHUANTONGDEYUEDUFANGSHI,HAILIANGDEXINXISHIDERENMENKEYIZIZHUDEXUANZEDUOYUANHUADEYUEDUNEIRONG,ERKUAIJIEZOUSHENGHUODERENMENZAIMIANDUORUCIDADEXINXILIANGDESHIHOUJINGLIXIANRANSHIYOUXIANDE。

  二、新媒体环境下阅读现象概述

  ZAIXINMEITIHUANJINGXIA,RENMENDUIYUEDUDEXUQIURIYIPIANXIANGYULEHUAHESUIPIANHUA,ZHUJIANSHIQULEDUIYUEDUWENXUEZUOPINDENGZHANGWENZIDENAIXIN,ZAIDENGGONGJIAO、DITIESHIHOUSUICHUKEJIANNAZHESHOUJI、PINGBANSHUAWEIBO、WEIXINGONGZHONGHAO、DOUYINDERENMEN,ZAIZHEIYILEIMEIJIEZHONGDEXINXITONGCHANGDOUYIYIZHONGJIWEIJINGJIANHESHOUXIANDEFANGSHIZHANXIAN,JUYOUHENQIANGDEGUANXINGHEZHIJIEXING,BINGBUXUYAORANGRENMENJINGGUOSHENDUDESIKAOJINXINGXIAOHUAHEXISHOU,TONGCHANGSHIZUOWEIYIZHONGFANGSONGHEXIAOQIAN。

赢发彩票代理   XINMEITIJISHUZAIDANGJINSHIDAIXIASUOJUYOUDEYOUSHIHECHUANTONGYUEDUFANGSHIDEYIXIEQUEXIANYESHIDEZHIZHIYUEDUSHOUDAOLEJIDADECHONGJI,CHUBANYEZEDUIJINNIANLAIZHEIZHONGYUEDUFANGSHIDEBIANHUAGENGWEIMINGAN。GENJUZHONGGUOCHUBANKEXUEYANJIUSUOCONG1999NIANKAISHIDE“QUANGUOGUOMINYUEDUDIAOCHA”DESHUJULAIKAN,WOGUOMINZHONGDEWANGSHANGYUEDULVYIZHIZAIBUDUANXUNSUSHANGZHANG,ERTUSHUYUEDULVZECHUYUXIAJIANGQUSHI。GENJUBIZHEDUIBUFENWANGLUOYONGHUDEDIAOCHA,YOUYIBANYISHANGDERENRENWEICHUANTONGZHIZHISHUBUBIANYUXIEDAISHITAMENZHUANXIANGWANGLUOYUEDUDEYUANYIN,LINGWAIHAIYOUKONGJIANZHANYONGHEBAOCUNDENGFANGMIANDEWENTI。WOMENKEYIFAXIAN,kindleDENGBIANXIESHIYUEDUQIZAIJINXIENIANLAISHIFENHUORE,DIANZIYUEDUQIJUYOUCHUCUNLIANGDA、BIANXIEXINGDEYOUDIAN。MUQIANRENMINCHUBANSHE、BEIDAFANGZHENGYIJIZHONGGUOSHUZITUSHUGUANDECHUBANSHANGDOUYIJINGTUICHULEZIJIDEDIANZISHUFUWU。

  以上都是科技发展所带来的传播方式的进步,多样的信息获取渠道自然也使得人们的阅读习惯发生着明显的改变,网络、手机、电子书等等都比传统阅读媒介更能满足公众的阅读需求。而浅阅读作为时下盛行的阅读方式,其带来的利弊也值得人们思考。
 

新媒体时代浅阅读的成因和影响
 

  三、浅阅读的成因和影响

  TONGGUOQIANYUEDUJIESHOUXINXIHEHUOQUZHISHIZAIXINMEITIHUANJINGXIAYIJINGCHENGWEIPUBIANXIANXIANG,ERZAOCHENGGONGZHONGZHEIZHONGYUEDUFANGSHIZHUANBIANDEYINSUYESHIDUOYANGDE,ZHUYAOBAOKUOYIXIAJIDIAN。

  (一)媒介技术的革新

赢发彩票代理   ZUOWEIXINXIJISHUDESHUZIHUAFAZHANDECHENGGUOHEZAITI,DUOYANGHUAMEIJIESHIDERENMENJIESHOUDEXINXIRUCHAOSHUIBANYONGLAI,XINXIDEGENGXINSUDUYIJINGYUANYUANCHAOCHUSHOUZHONGDUIQIDECHULISUDU,RENMENJIUHUIHENZIRANDEQINGXIANGYUYONGZUIJIANDANHEBIANJIEDEFANGSHIHUOQUXINXI。

  (二)受众需求的变化

  ZAIGUOQU,PINGWENDESHENGHUOJIEZOUSHIDERENMENGENGRONGYIJINGXIAXINLAI,YUEDUGENGDUODECHENGWEIRENMENDEXIUXIANHUODONGZHIYI,MINZHONGGENGDUOTONGGUOYUEDUZHIZHISHUJILAIHUOQUZHISHIHEJINXINGSIKAO。ERXIANDAISHEHUIRENMENDEYUEDUXINLIYIJINGQIAORANFASHENGLEBIANHUA,WEILEGENSHANGSHEHUIFAZHANDEJIAOBU,SHOUZHONGGENGQINGXIANGYUHUOQUJISHIXINGQIANGDEYUEDUNEIRONG,KUAISUDIHUOQUSHEHUIDONGTAIHELINGRENXINQINGYUYUEDEYULEXINGNEIRONG,QIANYUEDUZHENGHAOMANZULEDANGXIARENMENDUIXINXIHUOQUDEXUQIU。

  (三)媒体传播理念变化

赢发彩票代理   WEILEYINGHESHOUZHONGXUQIUTIGAOJINGZHENGLI,YIXIESHENDUBAODAOMEITIHEGONGZUOZHEYEGAIBIANDEXINXIFABUDEYUEDUNEIRONG。WEILEXIYINSHOUZHONGDEYANQIU, GEZHONGBIAOTIDANGCENGCHUBUQIONG,YOUXIEYUEDUNEIRONGZALUAN、YONGSU,WEIBO、WEIXINDENGSHIXIAYONGHUZUIDUODEMEIJIEPINGTAIQUEFAYOUSHENDU、YOUZHIDEYUEDUZUOPIN。

  BIZHERENWEIDUIYUQIANYUEDUDAILAIDEYINGXIANGYINGGAIYIKEGUANDEYANGUANGLAIKANDAIHEFENXI,RENHESHIWUDOUJUYOULIANGMIANXING,JIYOUXIAOJIYEYOUJIJIDEYINGXIANG。

  CONGJIJIYINGXIANGSHANGLAIKAN:SHOUXIAN,XINXIDEZIZHUXUANZEXINGDETIGAO。RUCHAOSHUIBANDEXINXIZHONG,SHIJIANHEJINGLIDEXIANZHISHIDESHOUZHONGXUYAOZIZHUSHAICHAHUOQUDUIZIJIYOUYONGDEXINXILAIJINXINGYUEDU,QIANYUEDURANGDUZHENENGGOUKUAISUPANDUANNEIXIEXUYAODEXINXIBINGJINXINGXUANZEXINGDEDONGSHENDUYUEDU。QICI,TUOZHANZHISHIMIAN。DANGXIARENMENJIESHOUXINXIRIQUDUOYANGHUA,TONGGUOQIANYUEDULAIKUOCHONGGUANZHUNEIRONG、ZENGZHANGJIANSHI,JIANDANBUFEILIDEKUAISULIULANJIJIEYUESHIJIANYOUBUYINGXIANGGEXINGPIANHAO,TONGSHIYEMANZULESHOUZHONGDUIYUXINXIANSHIWUDEHAOQIXINHEDUIWEIZHILINGYUDEJIANDANLEJIE。

  CONGXIAOJIYINGXIANGSHANGLAIKAN:SHOUXIAN,SHENCENGSIKAONENGLIDEXIAJIANG。ZAIGUODUZHUIQIUSUDUHEGUANGDUDEQIANYUEDUXIGUANYINGXIANGXIA,SHOUZHONGRONGYISANGSHIJIANGYUEDUNEIRONGNEIHUAWEIZISHENZHISHIDENENGLI,DANAOJIUXIANGYIGEDALOUDOU,YONGRUDENEIRONGHENDUODANLIUSHIDEYEKUAI。CONGQIANRENMENDUSHUHUIXIXIPINWEIHESIKAOBINGXIEXIASHUPING、GUANHOUGANDENG,RUJINRENMENYUEDUDUOSHIZOUMAGUANHUASHIDE,NANYILINGLVEDAOZUOPINDEJINGSUIHELIUXIASHENKEDEYINXIANG。QICI,GONGLIXINGHEFUZAODESHEHUIFENWEI。QIANYUEDUDAILAIDEZHIBAIHUA、QUEFANEIHANDEBIAODA,SHIDERENMENYANGCHENGDUIYIQIESHIWUJINXINGHUAFANWEIJIANDEXIGUAN,QUEFANAIXINDERENMENJIUJIANDANDIJIANGYUEDUNEIRONGGUIWEIYOUYONG、WUYONGDEFANWEI,ZHIXUANQUNENGGOUJISHICHANSHENGSHOUYI、DUIRENJIKUOZHANHESHEHUISHENGHUOYOUYONGDENEIRONG。

  四、小结

  SUIZHECHUANBOMEIJIEDEXINGTAIBUDUANBIANHUA,DAZHONGYUEDUFANGSHIYEFASHENGZHEBIANHUA。XINXILIANGPANGDAQIEDUOYANGHUASHIDERENMENKAISHIDUIXINXINEIRONGDEHUOQUGENGJIADESUIYI,XIGUANZHEQIANYUEDUZHEIYIJISHI、FANGSONGDEXINXIJIESHOUFANGSHI。WOMENBINGBUNENGBAQIANYUEDUJIANDANDEGUIWEIBULIANGDEYUEDUFANGSHI,ZHEIZHONGYUEDUFANGSHIDECHUXIANYOUZHETADEHELIXING,XIANZAIXUYAOZUODESHIRANGQIANYUEDUGENGHAODIYUSHENDUYUEDUJINXINGRONGHE,ZAIZUNZHONGYUEDUFANGSHIZHUANBIANDEKEGUANXINGTIAOJIANXIA,JINXINGJIJIYOUXIAODEYINDAO,CAINENGGENGYOULIYUSHEHUIWENHUADEFAZHAN。

  参考文献

赢发彩票代理   [1]ZHOUJIE.XINMEITISHIDAIDEDAZHONGYUEDUFANGSHIYANJIU[D].JINANDAXUE,2006.

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